Healthcare Organizations

Attract and engage patients. Fuel game-changing philanthropy.

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High-impact healthcare organizations around the world choose Blackbaud patient engagement
solutions to drive success in grateful patient programs.
Read these stories and more in our customer story showcase.

There's never been a better time to be a part of our community.


of Canada's top hospital foundations

35+ years

completely focused on the social good community

More than $100B

raised, granted, and invested in their programming by our customers each year

maple leaf from the flag of Canada The Cloud Solution for Healthcare Organizations

Purpose-built to drive digital transformation and impact across your organization. Flexible and scalable to work the way you want.



Connect your organization with a consistent user experience, shared data, Social and leading-edge cloud innovation.
  • Fundraising and Relationship Management

    Fundraising and Relationship Management

    • Prospect and Donor Management
    • Major Gifts and Pledges
    • Monthly Giving
    • Stewardship
    • Matching Gifts
    • Capital and Annual Campaigns
    • Peer-to-Peer Fundraising
    • Online Giving
  • Financial Management

    Financial Management

    • Fund Accounting
    • Planning and Budgeting
    • Grant and Endowment Management
    • Program Management
  • Social Responsibility

    Social Responsibility

    • Employee Giving
    • Employee Volunteering
    • Matching Gifts
  • Grant and Award Management

    Grant and Award Management

    • Grantmaking
    • Outcomes and Impact Measurement
  • Marketing and Engagement

    Marketing and Engagement

    • Website
    • Email Marketing and Automation
    • Direct Mail
    • Social Engagement and Influencers
    • Event Management
  • Analytics


    • Data Modeling
    • Data Health Services
    • Benchmarking
    • Executive Reporting

Impact every engaged supporter—from grateful patients to volunteers, employees, and community members.

The way people make healthcare decisions is changing thanks to evolving payment models, emerging technologies, increasing consolidation, and healthcare reform. These market trends leave healthcare organizations with a variety of challenges, including soaring costs, decreasing reimbursement, siloed organizational structures, increasing competition for patients, and shifts in generational giving.

Blackbaud's purpose-built patient engagement solutions enable your healthcare organization to:

  • Engage existing patients, driving better outcomes and long-term loyalty
  • Increase philanthropic giving to your organization through grateful patient programs
  • Benefit the health of your community
  • Understand your impact and tell your story

Ensure the long-term sustainability and growth or your healthcare organization with Blackbaud. With 35 years of industry leadership, no other patient engagement solution partner provides unmatched data intelligence and comprehensive capabilities that enable you to connect with grateful patients and potential donors.

Patient Engagement Strategies and Solutions for Healthcare Organizations

Drive unmatched efficiency and connectivity among Development, Finance, Marketing, Business Strategy, Mission/Community Benefit, with integrated:

Peer-to-Peer Fundraising

Tap into the personal networks of your strongest supporters, mobilize ambassadors online and empower alumni to recruit new constituents and fundraise.

Learn More about Peer-to-Peer Fundraising

Merchant Services

Implement the affordable credit card processing solution with no hidden fees, setup charges, or monthly minimums.

Learn More about Merchant Services


From social media and online giving, to email marketing and web design, deliver on your most challenging online strategies.

Learn More about Marketing


Strengthen relationships with your grantees, collaborate around shared outcomes, and get a better understanding of your programmatic impact with integrated reporting.

Learn More about Grantmaking


Blackbaud’s fundraising solutions help healthcare organizations build lifelong support and raise more money.

Learn More about Fundraising

Fund Accounting

Take control of your endowments with solutions designed specifically to make it easy to track contributions, create reports, and identify trends.

Learn More about Fund Accounting

Employee Giving and Volunteering

Empower your employees to build a better world.

Learn More about Employee Giving and Volunteering


Leverage a suite of solutions, services, and know-how to produce insight, analyze performance and drive outcomes.

Learn More about Analytics

Resources for Healthcare Organizations


How to Choose a Fundraising CRM Solution


Complete Cover and Donor Cover Models Explained

bbcon | Call for Speakers


Accounting for the Full Cost of Impactful Programs

Ready to learn more?

Contact us today to learn more about our cloud patient engagement solution for healthcare organizations.

Contact us